Art Nouveau first arrived in Subotica with the construction of Simeon Leović Tenement Palace, in 1893. Some of the characteristics of this style such as: dismissal of old forms, proportions adjusted to people, asymmetry and new materials – can be found on this building.
The architects who designed the building were the forerunners of the new style, Art Nouveau – namely, its Hungarian version, Secession. They were the two most famous Hungarian architects, Ödön Lechner and his associate Gyula Pártos.